Focal Point Technique
Focal Point Technique takes into consideration - what will attract the eye, natural growth patterns, textures, and lifestyles - transferring it into a personalized hairstyle. By embracing the natural growth patterns, we can seamlessly incorporate them into the clients style, allowing ease of replication at home. The client will benefit from a longer term grow out, less hassle in styling and much more confidence. The professional will benefit by building client loyalty, and acceleration of their career.
How it Started
In the beginning of my career, I quickly noticed a need in my industry for short hair, especially men’s styles. I was seeing clients coming back in every 2-3 weeks with the same problems; parietal ridge “mushrooming out” and the crown’s whorls and growth patterns taking over. Thinking of the infamous Einstein quote “Insanity is doing the same thing over and over and expecting different results” I began to think outside what I was taught, and developed a method that solved these problems. By increasing the perceived value in what the client receives, I am able to also increase my revenue.
2025 Live Education
IBS New York
March 23rd - 25th
Booth 2405
Classroom: 1E08
Sunday 2pm (Don’t Fear The Beard)
Classroom: 1E08
Tuesday 12:30pm (Don’t Fear The Beard)
ABS Chicago
April 5th - 7th
Booth TBD
BarberShop Stage (Hall F): Saturday 11am
Classroom: TBD
Saturday 2:30pm (The All Star Haircut)
Sunday 2:30pm (Don’t Fear The Beard)
Monday 2:30pm (Don’t Fear The Beard)
Penn Beauty Expo
May 18th - 19th
More info to come!
Premiere Columbus
September 14th - 15th
More Info To Come!